We all know that sometimes, the NFT space is a bit of a digital gold rush. Every other day, someone’s flashing their Bored Ape, bragging about overnight riches, and urging you to "ape in" before you miss the rocket. And who's fueling this frenzy? Influencers. Influencers are not inherently evil....

The rise of Non-Fungible Tokens (NFTs) has been meteoric, but this growth has been accompanied by a darker side: the exploitation of "Fear Of Missing Out" (FOMO). Influencers in the crypto space are extremely powerful. They frequently produce an artificial urgency and scarcity, forcing consumers to make hasty judgments. A...

The NFT space, with its mix of art, tech and finance, has proved a particularly ripe environment for influencer grifting. These folks, with their built-in audiences and charismatic orators at the helm, have tremendous force in influencing attitudes and fomenting movements. One of the most powerful forces they can drop...